Privacy Policy
Last Updated: September 1, 2026
This Privacy Policy describes how Wuhan Chenjianyu Trading Co., Ltd., operating LINENXO (“LINENXO,” “we,” “us,” or “our”), collects, uses, discloses, retains, and otherwise processes personal information when you visit our website, make a purchase, communicate with us, or otherwise use our services.
Please read this Privacy Policy carefully.
1. Business Information
LINENXO is operated by:
Wuhan Chenjianyu Trading Co., Ltd.
Business Address:
Room 8, 3rd Floor, Building 6, Wuhan Design Industrial Park, Plot 206M, Wuhan Economic and Technological Development Zone, Wuhan City, Hubei Province, China (Business Assistant ZM-55)
Email: service@linenxo.com
Phone: +1 833-516-8116
Phone Support Hours: Monday–Friday, 9:00 AM–5:00 PM
For purposes of applicable data protection laws, Wuhan Chenjianyu Trading Co., Ltd. is responsible for the personal information described in this Privacy Policy to the extent required by applicable law.
2. Personal Information We Collect
The personal information we collect depends on how you interact with our website and services.
We may collect the following categories of information.
Information You Provide Directly
When you make a purchase, contact us, subscribe to communications, create an account where available, or otherwise interact with our services, you may provide information such as:
- Name;
- Email address;
- Telephone number;
- Billing address;
- Shipping address;
- Order information;
- Account information;
- Product preferences;
- Customer service communications;
- Reviews and feedback; and
- Other information you voluntarily provide.
Order and Transaction Information
When you purchase from us, we may process information relating to:
- Products purchased;
- Order number;
- Order value;
- Discounts;
- Shipping method;
- Delivery information;
- Returns;
- Refunds; and
- Transaction history.
Payment Information
Payments are processed through the payment methods and payment service providers available at checkout.
Depending on your selected payment method, payment providers may process information such as:
- Payment card details;
- Billing information;
- Payment authorization information;
- Transaction identifiers; and
- Other information necessary to process payment.
We do not necessarily receive or store your complete payment card number.
Information Collected Automatically
When you visit or interact with our website, we and service providers acting on our behalf may automatically collect certain technical and usage information, including:
- IP address;
- Browser type;
- Device type;
- Operating system;
- Device identifiers;
- Referring website or URL;
- Pages visited;
- Products viewed;
- Search activity;
- Shopping cart activity;
- Checkout activity;
- Approximate location derived from IP address;
- Date and time of access; and
- Information about how you interact with our website.
This information may be collected using cookies, pixels, tags, server logs, and similar technologies.
3. How We Use Personal Information
Depending on the circumstances, we may use personal information to:
- Process and fulfill orders;
- Process payments;
- Arrange shipping and delivery;
- Provide order confirmations;
- Provide shipping and delivery updates;
- Process returns and refunds;
- Respond to customer service requests;
- Communicate with you regarding your orders;
- Operate and maintain our website;
- Maintain shopping carts and website preferences;
- Provide and improve our services;
- Personalize aspects of your shopping experience;
- Understand website usage and customer interactions;
- Analyze website performance;
- Prevent, detect, and investigate fraud;
- Maintain website and transaction security;
- Send marketing communications where permitted;
- Measure the effectiveness of marketing and advertising;
- Maintain appropriate business records;
- Comply with legal, tax, accounting, and regulatory obligations;
- Enforce our agreements; and
- Establish, exercise, or defend legal claims.
4. Cookies and Similar Technologies
We use cookies and similar technologies to operate, secure, analyze, and improve our website.
Cookies and similar technologies may be used to:
- Enable essential website functions;
- Keep items in your shopping cart;
- Remember your preferences;
- Maintain login or session information where applicable;
- Prevent fraud;
- Improve website security;
- Measure website traffic;
- Understand how visitors interact with our website;
- Provide analytics;
- Measure marketing performance; and
- Support personalized advertising where permitted.
Some cookies are necessary for the website to function.
Other cookies may be used for analytics, personalization, or advertising.
Where required by applicable law, we will request consent before placing or using non-essential cookies or similar technologies.
You may be able to manage cookie preferences through your browser settings or any cookie preference controls made available on our website.
Disabling certain cookies may affect the functionality of the website.
5. How We Disclose Personal Information
We may disclose personal information to third parties where reasonably necessary to operate our business, provide our services, or comply with applicable legal requirements.
These parties may include:
- E-commerce platform providers;
- Payment processors;
- Shipping carriers;
- Fulfillment providers;
- Customer support providers;
- Website hosting providers;
- Technology service providers;
- Analytics providers;
- Marketing and advertising providers;
- Fraud prevention providers;
- Security providers;
- Professional advisers, including accountants and legal advisers; and
- Government agencies, regulators, courts, or other parties where disclosure is required by law.
We may also disclose information in connection with a merger, acquisition, restructuring, financing, sale of assets, or similar business transaction, subject to applicable law.
6. Shopify
Our online store is powered by Shopify.
Shopify may process personal information in connection with providing the infrastructure and functionality required to operate our online store.
This may include processing related to:
- Website hosting;
- Checkout;
- Transactions;
- Security;
- Fraud prevention;
- Store functionality; and
- Other e-commerce services.
Shopify processes personal information in accordance with its applicable terms, privacy policies, and legal obligations.
7. Analytics and Advertising
We may use analytics, advertising, and marketing technologies to understand how visitors interact with our website and to measure or improve our marketing activities.
Depending on the services and technologies used, these providers may process information such as:
- IP address;
- Device information;
- Browser information;
- Website activity;
- Pages visited;
- Products viewed;
- Advertising interactions; and
- Purchase or conversion information.
Where required by applicable law, non-essential analytics or advertising technologies will be used only after obtaining the required consent.
8. Email and Marketing Communications
If you subscribe to our email communications or otherwise consent to receive marketing from us, we may send you information about:
- New products;
- Promotions;
- Special offers;
- Collections;
- Store updates; and
- Other marketing communications.
You can unsubscribe from marketing emails at any time by using the unsubscribe link included in the email.
Unsubscribing from marketing communications will not prevent us from sending non-marketing communications that are necessary to provide our services, including:
- Order confirmations;
- Shipping notifications;
- Refund notifications;
- Security notices; and
- Responses to customer service requests.
9. International Processing and Data Transfers
We operate an international e-commerce business and use service providers that may operate in different countries.
As a result, personal information may be processed, transferred, or stored outside the country or region where you live.
Privacy and data protection laws in those jurisdictions may differ from those in your country of residence.
Where required by applicable law, we take appropriate steps to provide safeguards for international transfers of personal information.
10. Data Retention
We retain personal information only for as long as reasonably necessary for the purposes for which it was collected and for legitimate business or legal purposes.
These purposes may include:
- Processing and maintaining orders;
- Providing customer service;
- Maintaining transaction records;
- Managing returns and refunds;
- Preventing fraud;
- Resolving disputes;
- Complying with legal, accounting, tax, and regulatory requirements; and
- Enforcing our agreements.
Retention periods may vary depending on the type of information, the purpose of processing, and applicable legal requirements.
When personal information is no longer reasonably required, we may delete or anonymize it in accordance with applicable law.
11. Data Security
We use reasonable administrative, organizational, and technical safeguards designed to protect personal information from unauthorized access, loss, misuse, disclosure, alteration, or destruction.
However, no method of transmitting information over the internet or electronically storing information can be guaranteed to be completely secure.
You should therefore use appropriate care when providing personal information online.
12. Your Privacy Rights
Depending on where you reside and the applicable law, you may have certain rights regarding your personal information.
These may include the right to:
- Request access to personal information we hold about you;
- Request correction of inaccurate personal information;
- Request deletion of certain personal information;
- Request restriction of certain processing;
- Object to certain processing;
- Request portability of certain personal information;
- Withdraw consent where processing is based on consent;
- Opt out of certain marketing communications; and
- Exercise other rights provided under applicable privacy laws.
These rights may be subject to legal requirements, limitations, and exceptions.
To submit a privacy request, contact us at:
We may need to verify your identity before completing certain requests.
13. European Economic Area, United Kingdom and Switzerland
If applicable privacy laws in the European Economic Area, United Kingdom, or Switzerland apply to our processing of your personal information, we process personal information using an appropriate legal basis.
Depending on the circumstances, the applicable legal basis may include:
Performance of a contract:
For example, processing your information to accept payment, fulfill your order, deliver your products, or provide customer service.
Legal obligations:
We may process information where necessary to comply with applicable legal, tax, accounting, or regulatory obligations.
Legitimate interests:
We may process information where necessary for legitimate business purposes, provided those interests are not overridden by your rights and interests.
Consent:
Where required, we may process information based on your consent, including certain marketing, analytics, advertising, or cookie-related activities.
Where processing is based on consent, you may withdraw your consent as permitted by applicable law.
You may also have the right to lodge a complaint with the relevant data protection authority in your jurisdiction.
14. United States Privacy Rights
Residents of certain U.S. states may have additional privacy rights under applicable state privacy laws.
Depending on your state of residence, the applicable law, and whether the relevant statutory requirements apply to our business, you may have rights to:
- Know or access certain personal information;
- Correct inaccurate personal information;
- Delete certain personal information;
- Obtain a portable copy of certain personal information;
- Opt out of certain targeted advertising activities;
- Opt out of certain sales or sharing of personal information where legally applicable; and
- Exercise other rights available under applicable state law.
We will process eligible requests in accordance with applicable law.
To submit a privacy request, contact:
We may need to verify your identity before fulfilling certain requests.
15. Children's Privacy
Our website and services are intended for a general audience and are not directed to children.
We do not knowingly collect personal information from children in violation of applicable law.
If you believe that a child has provided us with personal information unlawfully, please contact us at service@linenxo.com so that we can review the matter and take appropriate action.
16. Third-Party Websites
Our website may contain links to third-party websites, platforms, or services.
We are not responsible for the privacy, security, content, or practices of third-party services that we do not control.
We encourage you to review the applicable privacy policies before providing personal information to third parties.
17. Changes to This Privacy Policy
We may update this Privacy Policy periodically to reflect changes in:
- Our services;
- Business practices;
- Technologies;
- Service providers; or
- Applicable legal requirements.
When we make changes, we will publish the updated Privacy Policy on this page and revise the “Last Updated” date.
18. Contact Us
If you have questions about this Privacy Policy, our privacy practices, or wish to exercise a privacy right available to you under applicable law, please contact us:
Data Controller / Legal Entity:
Wuhan Chenjianyu Trading Co., Ltd.
Business Address:
Room 8, 3rd Floor, Building 6, Wuhan Design Industrial Park, Plot 206M, Wuhan Economic and Technological Development Zone, Wuhan City, Hubei Province, China (Business Assistant ZM-55)
Email: service@linenxo.com
Phone: +1 833-516-8116
Phone Support Hours: Monday–Friday, 9:00 AM–5:00 PM
For privacy-related requests, please provide sufficient information for us to identify your request. We may request additional information where reasonably necessary to verify your identity and protect your personal information.